Anirudh Ravichander

Anirudh Ravichander (born 16 October 1990), also known mononymously as Amirah, is an Indian film scorer music composer music producer singer and instrumentalist who primarily works in Tamil films. He is the son of actor Ravi Raghavendra. He has won two Filmfare Awards, Nine SIIMA Awards, six Edison Awards and five Vijay Awards. His debut song "Why This Kolaveri Di", composed for the 2012 film 3, went viral across the globe and has achieved over 300 million views on YouTube. In 2017, he was described by Times of India as the Most Desirable Man in Chennai. In 2018, he again bagged the title, becoming the first musician to achieve this title two times in a row.

A.R. Murugadoss signed him to compose music for Kaththi (2014) starring Vijay, which included the viral hit "Selfie Pulla".The soundtrack for the film became Anirudh's highest profile soundtrack until he was signed to compose music for Rajinikanth's Petta in 2019.

In 2016, he signed a record deal with Sony Music, which publishes his independent albums and live concerts. In the same year, he featured with Diplo on the remix of Major Lazer's hit single "Cold Water.

Anirudh Ravichander made his debut as a music composer in his cousin Aishwarya R. Dhanush's directorial debut 3, starring Dhanush. While pursuing his degree at Loyola College, he had done background scores for the short films made by Aishwaryaa and his work on short films convinced her to have him work on her first commercial venture. In early November 2011, a leaked version of a song from the film Why This Kolaveri Di!, circulated online and the film's team decided to subsequently release it officially on 16 November 2011. It instantly became popular on social networking sites for its quirky "Tanglish" (portmanteau word of Tamil and English) and foot-tapping kuthu beats. Soon, the song became the most searched YouTube video in India and internet phenomenon across Asia. Within a few weeks, YouTube honoured the video with a "Recently Most Popular" Gold Medal award and "Trending" silver medal award for receiving a large number of hits in a short time. The song was built around a South Indian folk rhythm. Its instrumentation consists of nadaswaram, shehnai, saxophone, urumee and thavil drums, acoustic guitar and keyboards mixed with electronic synths and scratches. The vocals utilize the singing style of Tamil folk culture. Lyrically, the song revolves around the film's main actor being dumped by his girlfriend; the song is sung by the character in a drunken state, with many of the lines nonsensical. According to the composer, 3's director Aishwarya R. Dhanush wanted a light-hearted song about failed love. Ravichander quickly composed the tune in about 10 minutes.

The remaining songs of the album were released in December 2011 and also won very positive reviews from critics. A reviewer from Behindwoods.com noted: "Anirudh Ravichander has delivered so much variety in his very first album. Such a promising debut by a composer hasn't been seen in recent Tamil cinema history", while Rediff.com's reviewer noted that "all the songs in 3 are good and come with appealing instrumental arrangements", concluding that it was "an intriguing collection."Anirudh also received praise for his background score in the film. He consequently went on to gain recognition for the film through accolades, notably the Vijay Award for Best Find of the Year as well as nominations at the South Indian International Movie Awards and the 60th Filmfare Awards South. He also worked on the Telugu dubbed version of the film. Anirudh teamed up with Dhanush soon after to produce a Kolaveri-inspired track titled "Sachin anthem" commemorating Sachin Tendulkar in association with the health drink, Boost.

On Valentine's eve in 2016, he released a single dedicated to lovers, a song titled "Avalukena", under the banner of Sony Music. After a short break, Anirudh released a single from Rum in April 2016; "Hola Amigo". In May 2016, Anirudh signed a deal with Sony Music India. As per the deal, from here on, the independent albums and Anirudh live concert usa will be published and promoted by the global giant.